Client work
TurboTalks
A brand and a site for Wafik Masry's automotive channel.
- Client
- TurboTalks
- Year
- 2025
- Scope
- Brand identity and website for an automotive content creator
- Stack
- Static site, branded QR assets
The problem
Wafik Masry's channel had an audience and no identity. It borrowed its look from whichever platform it was posted on.
It needed a face that works on a screen, a car door and a card, and one place on the web to send people.
The approach
A logo system built from the name: a wordmark and a compact mark that survive at sticker size and sit well on photography.
A single fast page for the reviews, the gallery and the contact, plus branded QR assets that send the physical world to the site.
On a phone
Delivered
- 01Logo system and usage rules
- 02Brand palette and type
- 03Website
- 04Branded QR assets